Showing posts with label link-votes. Show all posts
Showing posts with label link-votes. Show all posts

Thursday, December 11, 2008

Do Fresh Link-Votes on Fresh Articles Have More Influence?

Of interest, I’ve have had a growing suspicion that new link-votes that are suddenly inserted into older articles have less value than if the link-vote uploaded fresh with a new article.

In a recent test I did I placed a link-vote in an older article that had an existing PageRank value of “3.” This link-vote was targeting a high-level key-phrase and I pointed it toward a non-optimized related website and the website moved after 3 weeks from not even ranking in the top 1000 to ranking at the 91st position.

After waiting a few weeks I decided to delete the link-vote and within 3 days the website vanished from the top 1000 results.

From there, I waited another week and then I placed a link-vote (on the same domain) on a freshly written article and simultaneous uploaded them both at the same time. What I saw after that was rather surprising as the same website suddenly re-appeared at the 41st position the very day it was first crawled.

 What this told me was two things:

1)      The obvious: the fresh link-vote placed on a fresh article on the same old domain influenced the search engines more so than the link-vote placed on the older article that had an existing PageRank of “3.”

2)      While it is common knowledge that link-votes take about 12 to 21 days to be realized in the search engines, the second link-vote that I placed on the same domain was realized the very day that Google first crawled the fresh article.

Any thoughts? 

Monday, November 24, 2008

Teleflora.com: Syndicate Publishing & Thomas Kinkade Brand Ranking

As I just reported below (click for context), Teleflora.com put out an SEO laced news report through the wire. As time continues to march on today I have observed that same news report being published multiple times throughout various outlets. While one can draw the conclusion that each of these re-publishings are working to cast their own link-votes toward Teleflora.com, it is incorrect thinking as Google detects syndicate publishing and will only count one of these news releases (e.g. see here & here for the same release).

Of notable interest however is that Teleflora.com is now *attempting* to influence the search results in an effort to brand rank for the phrase "Thomas Kinkade" through SEO tactics (look for the link-vote "Thomas Kinkade"). Wouldn't it be funny if Teleflora.com out ranked ThomasKinkade.com for their own search term: "Thomas Kinkade."[?] Something tells me Thomas Kinkade wouldn't find it too funny.

Any way, I don't think it is going to happen due to the mistakes noted in my other post. But this does mark the first time I've observed a floral entity attempt to brand rank.  

Teleflora.com Gets Aggressive with SEO for the First Time.

I’ve been watching Teleflora.com for quite sometime and have always considered them very low-key as for SEO goes, but today (just 6-hours ago as of this writing) they put out a news release so laced with SEO link-votes that it would rival some of the most aggressive SEO campaigns that I've seen. 
I’ve posted and highlighted in red the link-votes in a jpeg image to right. I know the image is small so you may want to view and verify it all right here or click the picture (the link-votes on the picture version are not active).
What link-vote mistakes did they make here? Well, as I’ve said before, Google’s algorithm right now only counts one link-vote coming from a page at a time to the same domain and will often pass over other link-votes that may be present (see a scientific experiment here). 
So what that means is that every link-vote that was cast after the “Teleflora” link-vote will not count as Google will most likely pass over them having identified the page as spammy. In a nut shell, while appearing aggressive, I liken this big-gun move to a banana that goes squish when you pull the trigger.