Florist SEO News & Alerts. Anything related to SEO as it pertains to florists. (Occasional general floral news stories will also be posted)
Saturday, September 5, 2009
New Restrictions on FTD's FOL Websites
On September 1st, a new restriction for FOL florists emerged in the administration area of the FOL portal related to updating text on the homepage of YOUR website.
In that regard, after you attempt an update you will get this:
"The Content you've requested requires support assistance. Please contact FOL support at 800-576-6721."
After calling the number I spoke with a FTD FOL rep. by the name of "Muigel" who told me that FTD must now manually approve update requests due to recent "federal rules and regulations that have been put in place."
Real-Florist by day, SEO strategist by night. I am 3rd generation floral designer with 9 years of experience in optimizing floral websites. My specialty in that regard is to help real brick & mortar florists not only out rank some of their local competition, but more importantly major Order Gathers.
The intent of this blog is to monitor the SEO tactics of the major players in the floral industry. Some of these tactics may be covered in a positive manner while others may be covered in a negative manner.
I encourage those florists who may have difficulty understanding what I'm talking about to frequent my blog. Over time the complexity of how the conceptual model of the web works will make sense. I promise you: You WILL understand how Order Gathers rank so well!!