Thursday, November 6, 2008

Where art thou FTD.Com? "Thanksgiving Flowers"

Of interest to me is why FTD.com is currently missing in action in Google for the key-phrase "Thanksgiving flowers" with only a three weeks remaining. With the exception of FTD.com, all the other major players in the floral industry like 1800flowers, Proflowers, and Teleflora are currently placing directly below my $10 website but FTD.com is nowhere to be found.

But why? Well, because their Thanksgiving page is not optimized to rank for "Thanksgiving flowers" but rather for the obscure phrase "Thanksgiving 11/27" for which they struggle to even place in the middle of page.

Funny. 

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